Strategic Site Readiness Program Draws $24B in Statewide Investment

In a landmark announcement for the state’s economic future, Governor Josh Stein revealed this week that North Carolina’s “Selectsite Readiness Program” has paved the way for a staggering $24 billion in total capital investment. By proactively preparing industrial sites across 56 diverse counties, the initiative has successfully converted raw land into “shovel-ready” locations, attracting high-profile global companies like Genentech and JetZero. This strategic focus on infrastructure ensures that North Carolina remains the top destination for advanced manufacturing and aerospace industries in the United States.

The economic impact of this program is felt far beyond the boardroom. By spreading investments across 56 counties, the state is actively narrowing the economic divide between its booming urban centers and rural communities. The arrival of companies like JetZero—a pioneer in sustainable aviation—and biotech giant Genentech brings thousands of high-wage jobs to regions that have historically relied on traditional manufacturing or agriculture. Furthermore, the $24 billion influx stimulates local tax bases, allowing for significant improvements in public schools, emergency services, and transportation infrastructure in the participating counties.

Socially, the program fosters a sense of regional pride and stability. As “Selectsite” locations transform into active industrial hubs, they provide local graduates with high-tech career opportunities close to home, stemming the tide of “brain drain” from rural NC. The commitment to site readiness demonstrates a long-term vision: rather than reacting to market trends, North Carolina is actively building the foundation for the industries of 2030 and beyond.

In summary, the $24 billion capital influx serves as a powerful validation of North Carolina’s investment in itself. Through the Selectsite Readiness Program, the state has not only secured a major win for the current fiscal year but has established a sustainable blueprint for statewide prosperity that will benefit North Carolinians for generations to come.

Source: Office of the Governor / NC Commerce, Jan 30, 2026.

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